by Ellen Lupton (Author), Jennifer Cole Phillips (Author) “The New Basics Designers at the Bauhaus believed not only in a universal way of describing visual form, but also in its universal significance…” 

Graphic Design: The New Basics (Hardcover)

Graphic Design: The New Basics (Hardcover)

 

Editorial Reviews

Review
“Ellen Lupton and Jennifer Cole Phillips introduces key concepts of visual language in graphic design.” –Publishers Weekly, January 21, 2008

Review
“A tome on the basics of form. (Graphic Design:The New Basics) illuminates the gray areas between software and visual thinking, and as the introduction states, shows ‘how to build richness and complexity around simple relationships.’”